Sourcing UGC is a second full-time job.
Find a creator. Ship the product. Write the brief.
Wait a week, pay $150–$500, and hope the take lands.
Need a different hook? Start the whole thing over.
Every variation is another creator, another shipment, another wait. Or it's another generation.
Looks like they filmed it on their phone.
The magic of UGC is that it doesn't look like an ad. The presenter talks straight to camera in a real-feeling moment, voiced natively by the video model — lip-sync and all — so it reads as a genuine recommendation, not a produced spot. That's what earns the watch.
- Native, lip-synced talking-to-camera delivery — never dubbed
- The organic, phone-shot feel that converts on TikTok & Reels
Presenter talking straight to camera in an authentic, phone-shot setting (bedroom / kitchen / car) — reads as real UGC, not studio. Portrait 9:16. ~1000×1300.
Your product, in their hands.
Upload your product once and the presenter holds the real thing — in-hand, on-pack, in use — recognizably yours across every shot. No shipping samples to strangers, no waiting to see if they filmed it right.
- The exact product on screen, held consistently across shots
- No samples to ship, no re-shoots when the framing is off
Your real product held in-hand / shown to camera by the presenter — the exact product, recognizably. Portrait 9:16. ~1000×1300.
A new creator for every angle. Instantly.
Winning at UGC means testing hooks until one prints — but every test used to mean another creator and another week. Now a fresh angle, a new presenter, a different hook is a click. Test broadly, find the winner, scale it, refresh before it fatigues.
- Fresh hooks, angles, and presenters as fast as the first
- Test at real volume — no roster, no briefs, no waiting
Grid of 4-6 UGC ad variation thumbnails — different hooks/angles (and presenters) from one product. Says "a creator for every angle." ~1400×1000.
One take, straight to camera.
Nothing breaks the UGC spell like an obvious cut. Flip on Linked Mode and the whole ad plays as one unbroken, continuous take — the authentic single-shot look, generated end to end with no visible seams.
- The whole spot as one flowing, uncut take
- The authentic single-shot feel, zero manual editing
Filmstrip of 4-5 consecutive frames from ONE continuous talking-to-camera take (Linked Mode) — no visible cut. ~1400×700.
UGC is one mode. The studio does more.
The same engine generates product placements, commercials, and offer ads — the whole spot, presenter to CTA, finished in the timeline editor. Explore the AI Ad Creator →
Your next UGC winner, generated today.
Describe the product and the angle — get a creator-style ad that talks to camera and holds your product, ready to test.